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Funding techniques

Here are some funding techniques to help you encourage giving:

Crowdfunding
What is crowdfunding?

  • Individuals coming together to support and fund projects by other individuals or organisations
  • A campaign can be to gather donations, obtain loans, raise your profile, offer equity, test and idea or product with your market or build an active supportive community for your organisation
  • Crowdfunding is an empowering alternative to grant applications
  • Crowdfunding can be used for a variety of purposes - getting a project off the ground; refurbishing a building; financing a film or exhibition or funding a startup company or small business. Guidance and workshops are available through CrowdfundUK who promote crowdfunding to build community and raise funds for social enterprises, charities, creative organisations and community groups.

Crowdfunding works on the principle that a large number of people will give a little, but you need a large audience base as unless the target amount of money is raised all donations are returned.
For more information:Contact Anne Strachan, Email: [email protected]

Screenshot of Didsbury Dinners filmTelling your story and showing your impact
To encourage people to give to your group and make the most of your donate now button you need to show what you are doing. Tell your story and highlight the impact your work is having. A great way to do this is through community reporting – make a short film or audio piece with your service users or tell the story of someone who volunteers for your project and what difference it has made to them.

There are different options to help you raise your profile or evaluate your project. We have developed some free resources to help you tell you story or you could contact us to make a film of your group or be trained as Community Reporters. See our Raise your profile pages for more.

The Funding Network
The Funding Network is the friendly Dragons' Den for charities and potential donors. We are the UK's first open giving circle and create social change through collective giving.